Avoid these 3 common mistakes when you're considering an explainer or sales video.

Why is video the internet and why should your business be using it?
This will take just over a minute to flick through, and makes a pretty clear case for the moving image.

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A picture is worth a thousand words and according to Forbes a video is worth 1.8 million, that says a lot. But is it all just hot air, what do the numbers mean? In this infographic we pick out some key statistics to show the effectiveness of video as a marketing tool.

How much should you pay for animation?

I have to make it clear now, this focuses on explainer and sales videos with a flat graphic style using motion graphics and characters. We’re not talking Pixar style animation, nor are we looking at Fiverr but then I’m assuming you...

If you’ve ever thought about commissioning an animation but are put off by what seems like a complex or magical process then read on.

We’ve worked with a wide variety of clients on heaps of projects and although every project is different there are certain steps that we...

Shereine Swindon established Pure Hot Yoga to bring the benefits of yoga to all "Yoga is such a fantastic way of improving health and wellbeing and yet so many people either aren't aware of the benefits or are put off by the stereotypes. I started Pure Hot Yoga as I st...

If you want to make a really effective, impactful animated video then dive in and go for the hook. We’ve talked about getting to the point before, this is more about the purpose of the animated video as a hook.

It’s tempting to put it all in, there are so many things to...

The title says it all really, when you make an animation just get straight to the point.

So, why should you get to the point and what tips are there to help you get to the point more effectively? We’re using GIFs from giphy.com to help get the message across, as if the...

The team at Barnett Waddingham have just won the prestigious 2016 Pensions Consultancy of the Year category.

Through the Surgery we’ve worked with Barnett Waddingham ( Damian Stancombe, Simon Rusling and Andi Buddery) on two campaigns, both of them radical departures...

Why is a colour palette important?

A colour palette creates a mood and –when used consistently – ensures that your work looks unified, giving your brand a professional image. Colour can really make animation and motion graphics stand out, but it's important to follow so...